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[TransVision X Mola: Slick Collaboration to Sports Savvy]
Mola TV is becoming more well-known among Indonesians as the provider who is currently collaborating with the one of the biggest media companies in Indonesia, TransVision. They aim to pamper their loyal customer, especially sports savvy with the world’s most popular football broadcast this year, the Premier League.
Collaborative marketing is when multiple brands work together for mutual gain. Typically, these brands operate in different industries, but share an overlapping audience. TransVision sales and Marketing Director, Brando Tengdom, optimists that this slick collaboration will become a barometer for local sports channels in Indonesia. This collaboration delivers captivating products to Indonesian people, as they provide sports shows that have begun to be broadcast without an audience in the form of bundling packages.
“This collaboration will increase the appeal of Transvision’s Hi-Speed internet product and expand the number of potential consumers of Mola’s services. This aligns with Transvision’s objective to become a synergistic partner in CT Corpora’s business relationship, both internally and internationally” Peter (Managing Directors of Transvision) said.
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