LEBRON JAMES LEAVING EAST HAS HURT NBA TV RATINGS

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [LeBron James Leaving East Has Hurt NBA TV Ratings] LeBron James left a box office buzz during this year’s NBA Playoffs. Men lie, women lie, numbers don’t. According to Sports Media Watch, regular […]

STARBUCKS GOT AN ESTIMATED $2.3 BILLION IN FREE ADVERTISING FROM GAME OF THRONES

[Starbucks got an estimated $2.3 billion in free advertising from ‘Game of Thrones’] ‘Game of Thrones’ mishap resulted in $2.3 billion in free advertising for Starbucks Starbucks gained an estimated $2.3 billion in free advertising over the past few days after a modern-day coffee cup was spotted during a “Game of Thrones” episode — and […]

HOW MARVEL USES ITS TRAILERS TO MARKET AVENGERS: ENDGAME

Hello, Optimist People! We are back again with KaMIST! Every week on Thusday, we’re going to give you an insight about marketing. How Marvel Uses Its Trailers to Market Avengers: Endgame After countless superhero battles, April 26 has made billions of souls carried away by one; the “Avengers: Endgame”. It is claimed by many as […]