Zenly : Stay At Home Challenge

Zenly : Stay At Home Challenge

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [ Zenly : Stay At Home Challenge ] Snapchat’s location-sharing app acquisition Zenly that typically encourages users to go out, hang out with their friends and to explore the world, by it’s popular […]

COVID-19: Your Favorite Coffee Shops ; At Home

COVID-19: Your Favorite Coffee Shops ; At Home

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [COVID-19: Your Favorite Coffee Shops ; At Home] Since Patient-01 for Covid 19 was found on February 2020, President Jokowi has urged the society to start Working From Home/WFH from March 2020. During […]

Netflix Party: Socialize and Chill

Netflix Party: Socialize and Chill

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [Netflix Party: Socialize and Chill] COVID-19 Outbreak compels people to quarantine in their respective homes. Social distancing is promoted around the globe to halt the pandemic spreading. Boredom hits society like a truck […]

MTV’s #AloneTogether Encourages Social Distancing

MTV's #AloneTogether Encourages Social Distancing

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [ MTV’s #AloneTogether Encourages Social Distancing ] People around the world, are battling with the COVID-19 pandemic. It effects businesses from every sector, some are thriving, and some might be declining. As more […]

Coronavirus: Brands precautions

Coronavirus: Brands precautions

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [Coronavirus: Brands precautions] Brands are required to adjust their strategies in response to global pandemic that President of United States, Donald Trump, declared a national emergency. Hershey’s social media personality’s experience was part […]

Disney: Movie is the first step

RIP UK’s Mothercare

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [Disney: Movie is The First Step] Disney dominated the film industry while having more controls of movie business than any other studio. Fascinating yet thrilling films are all Disney’s specialties: attracting public impartially. […]

RIP UK’s Mothercare

RIP UK’s Mothercare

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [ RIP UK’s Mothercare ] After 59 years in the business, Mothercare in the UK had finally gone administration last year. It had been struggling to maintain the cash flow since the amount […]

Is Kopi Kenangan the Biggest Coffee Retailer Right Now in Indonesia?

Is Kopi Kenangan the Biggest Coffee Retailer Right Now in Indonesia?

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [Is Kopi Kenangan the Biggest Coffee Retailer Right Now in Indonesia?] Kopi Kenangan is a company established in 2017. This coffee company have expanded to 200 stores, 18 cities, and over 2000 employees. […]

Is Christmas Best Season for Marketing?

Is Christmas Best Season for Marketing?

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [ Is Christmas Best Season for Marketing? ] For almost twelve months we’ve been through this year. Christmas season, the most awaited time of the year not only for consumers, but also for […]

BTS to be the Brand Ambassador for Tokopedia

BTS to be the Brand Ambassador for Tokopedia

Hello Optimist People! We are back again with KaMIST! Every week on Thursday we’re going to give you an insight about marketing. [BTS to be the Brand Ambassador for Tokopedia] Tokopedia is one of the pioneer Indonesian unicorns and considered the largest marketplace within the country. Recently, they did an exceptional move astounding many by […]