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We are back again with KaMIST! Every week on Thursday we’re going to give you an insight into marketing
[ Meta: The Future Internet’s Pretzel ]
This year, Facebook surprised us with the announcement from their co-founder, Mark Zuckerberg. They decided to change the company’s name from Facebook to Meta.
Meta is derived from a Greek word that means “Beyond.” It reflects the company’s growth beyond social media. Mark Zuckerberg said Meta symbolizes that there is always more to build, and there is always a next chapter to the story. Their story begins in a dorm room which then starts to grow beyond anything they ever imagined. They successfully developed an app that people can use to connect, start businesses and communities, and find their voices that can change the world.
The new branding name, Meta, has adopted the new moniker. Based on the sci-fi term metaverse that has a vision for working and playing in a virtual world.
Meta launched a new meeting software that’s made especially for companies called The Horizon Workrooms. It aims to upgrade your virtual meeting experience with the use of the Oculus VR headsets. Unfortunately, the reviews have not been great. It costs more so those who can’t afford it can only use the meeting software through their avatars to move between virtual worlds created by different companies.
Before the pandemic hit, have you ever imagined that we would do all things virtually? Described as a “virtual environment”, Metaverse brings us to a new way of social media. We can connect with people virtually. We are not only posting our photos, videos, comments, or messages, but we can also use virtual reality for communication. The new evolution of connectivity makes our virtual life the same as we live in our physical life.
Who knows? Maybe Metaverse will make our life a lot easier. Metaverse is considered a game-changer for all people struggling with “work from home” terms. With Metaverse, all of those activities are possible! We can say goodbye to our grid video call when we are at a meeting. Now, we can have our virtual office and our virtual meeting will feel more real.
Woefully, in the Metaverse, our data is still used for personalized advertising. The possibility of misuse of information can occur if it’s still being done. Currently, cases of misuse of information often happen. How about when this platform becomes even more sophisticated? Do you believe in the security of this new system? Would you use Metaverse?
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